Noisy Lion vs Ecocat: an honest comparison from the founder
I started Noisy Lion because I couldn't find a litter clean enough for my own cat. Lion got feline asthma in 2022, and his vet's first instruction was to get him off dusty clay. I checked three Toronto pet stores and couldn't find a low-dust litter with a real test report behind it — so I tested four tofu litters on my kitchen counter and built one I trusted.
People keep asking how we compare to Ecocat, the other plant-based litter you'll see in Canada. Here's the straight answer — from the person who makes it.
— Jing, Greater Toronto Area, ON
The bottom line
Ecocat sells one unscented bag on a subscription. Noisy Lion gives you four lab-verified formulas, a 12 kg bag that costs less per kilo, and the freedom to buy once or subscribe — on our site or on Amazon. Want choice, proof, and value? That's us.
At a glance
The two, side by side
| Ecocat | Noisy Lion | |
|---|---|---|
| Formulas | 1 — unscented | 4 — White Tea, Green Tea, Cassava, Fig |
| Sizes | 8 lb (3.6 kg) bag only | 2.4 kg + 12 kg bulk bag |
| Dust | "99–99.5%" stated on their site | 99.9% dust-free, CTI lab-verified |
| Proof | Numbers stated on their own site | Independent CTI lab report, published in full |
| Odour control | Charcoal + baking soda | Charcoal + green tea — CTI 99.1% deodorisation |
| Cost per kg | $6.34–$8.26 | $4.92 (12 kg bag) |
| How to buy | Subscription, their site only | One-time or subscribe — site + Amazon |
| Flushable | Small amounts | White Tea & Green Tea, small amounts |
| Brand & R&D | Canadian — made in Ontario | Canadian brand — developed in the Greater Toronto Area |
Ecocat figures from ecocatlitter.ca; Noisy Lion from our product pages and CTI lab report A2260218535101001E. Prices in Canadian dollars, checked October 2026.
Reason 1
Four formulas, not one
Cats are picky, and every nose is different. Ecocat makes one unscented bag — if your cat snubs it, you're out of road. We make four, so you can match the litter to your cat instead of hoping.
Vanilla White TeaSoft, clean scent
Green TeaReal tea leaves
Natural CassavaUnscented, hard clumps
Ecocat — one unscented option. Take it or leave it.
Reason 2
Lab-verified — not self-claimed
Anyone can print a number on a bag. I send ours to an independent lab and publish the report. Ecocat's figures are stated on its own website — no third-party test shown.
Noisy Lion
- 99.9% dust-free (0.1% powder content)
- 99.1% deodorisation on Cassava
- Independent CTI report A2260218535101001E
- Methods & results published in full →
Ecocat
- "99–99.5% dust-free" — stated on their site
- "Odourless" — no third-party figure
- No independent lab report shown
Reason 3
Real bulk value
Ecocat comes one way: an 8 lb bag. We sell a 2.4 kg bag to try a scent and a 12 kg bag to stock up — and the big bag changes the maths.
Ecocat 8 lb bag at $29.99 one-time / $22.99 on the quarterly plan. Noisy Lion 12 kg White or Green Tea at $58.99 — about 20% less per kilo than Ecocat's subscription, and about 40% less than their one-time price.
Reason 4
Buy it your way
Ecocat is subscription-first — its one-time price is deliberately higher — and it sells direct only. We do subscriptions too, at 10% off, but you can also just grab a bag once with no plan, and find us on Amazon as well as our own site. No sign-up required to get a fair price.
The verdict
If you want a choice of scents, performance numbers a lab will vouch for, and a 12 kg bag that costs less per kilo — bought your way, once or on subscription — Noisy Lion is the better buy. And I'll back that the way I back it with everyone: 100% money-back on your first 2-pack. If Lion taught me anything, it's that you shouldn't have to guess what's in your cat's air.
Frequently asked
Is Noisy Lion cheaper than Ecocat?
Per kilogram, yes — our 12 kg bag is about $4.92/kg versus roughly $6.34–$8.26/kg for Ecocat's 8 lb bag.
Which is more dust-free?
Noisy Lion's tofu formula is independently tested at 99.9% dust-free (0.1% powder content) under CTI report A2260218535101001E. Ecocat states a "99–99.5%" figure on its own site without a published third-party report.
Are both flushable?
Ecocat says yes in small amounts. For Noisy Lion, our White Tea and Green Tea tofu formulas are flushable in small amounts; Cassava is meant to be scooped and binned. Check your municipality's rules — our flushing guide covers when it's safe.
Are both plant-based?
Yes. Both are plant-based and a big step up from clay. Noisy Lion adds a small amount of natural mineral to some formulas so they clump harder and lock in odour — a deliberate performance choice, backed by our published lab results.
Which is better for multiple cats?
Multi-cat homes burn through litter, so the 12 kg bag and our harder-clumping Cassava earn their keep. Our multi-cat guide has the full setup.
Try it your way
Grab a 2.4 kg bag of one scent, or go straight to the 12 kg value bag. One-time or subscribe at 10% off — and your first 2-pack is 100% money-back if your cat isn't sold.
Shop the 12 kg bag See all litters
